Cleantech start-up? Join Climate-KIC Accelerator!

Connecting high level technologies with basic needs

Magic Mitad

Connecting high level technologies with basic needs

Founding Year:2014

Location:The Netherlands

Theme:Urban Transitions

We assess the basic needs of target customers and select and/or develop appropriate technologies. We are currently working on a prove of concept in Ethiopia, where we reduce energy needs of baking the national staple food, Injera, by introducing a fuel efficiënt baking plate. This is done under the product name of “Magic Mitad”. We strive to further fulfill basic needs of other local populations.


Leon Simons – Climate Change, energy and Innovation, autodidact

Bas van den Berg – Global Business & Stakeholder Management, M.Sc.

Team Members

Leon Simons

Bas van den Berg

Other interesting cases

Jan Pieter Versluijs
Solar Monkey
Jan Pieter Versluijs

Climate-KIC Accelerator helped us a lot in determining our strategy. The peer-2-peer sessions with other entrepreneurs have proven to be very useful and above all a lot of fun!

Matthijs van Til
Matthijs van Til

The program helped us to stay focused on our market, because of that we have grown from 0.5% to 20% market share in our beachhead within a year.

Pieter Verberne
Pieter Verberne

Climate KIC has brought us the sharpness and (financial) support to improve our proposition.

Remind me

Too busy right now? Leave us your name and email address and we’ll remind you to apply later.

Thank you, we'll be sure to send you a reminder!